When it comes to any business, the amount of knowledge you have often what separates you from the rest of your competition. knowledge can come from many places, however in its simplest for, it can often be found in a book. I recommend reading at the minimum of one book per month to help expand your knowledge base and gain valuable insights on improving your business acumen. Not everyone has time to sit down and read, however everyone has time in their commute to listen. That is why audiobooks have become the most popular way to learn on the go. One service that has greatly helped is Audible from Amazon, which allows you to download 2 free books just for trying their service with no commitment.
Here are some suggested titles to get you started
Mastering The New Media Landscape
by Barbara Cave Henricks and Rusty Shelton
So you are a DJ who has setup a several social media accounts, but do you know how to really maximize those portal? Should you focus on “Rented media” such as Facebook, Twitter, Snapchat, Instagram etc… Rented media is a presence and content that you control but that lives on someone else’s platform or stage. They are rented because as a user you do not control the platform and for any reason, they could disappear. What else can you do to stay in touch with your fan base? This book focuses on how to stay better connected to you audience.
Why do some DJs seem to have all the gigs while others can’t get a foot in the door. A lot of it has to do with your interactions with people and how you sell. This no nonsense book helps you discover what you might be doing wrong and what you can do much better. It doesn’t matter what you are selling, you need the information to know how to do it most effectively.
Video DJ World Champion